RadioActive Media : Marketing, Promotions and Advertising: Radio, Television, Magazine, Internet.

800-599-RADIO | Text DR Radio to 511-511 | 714-787-0101 International

By the RadioActive Media Team

The second quarter of the year has been very good to Sirius XM since they added over a half million net subscribers in this quarter. Last year at the same time they had a loss of subscribers, but they have more than made up for it now. In the past year Sirius XM has added over 1.1 million subscribers, which is a record for them.

Sirius’ rate of deactivations has also decreased by 8% compared to the same quarter last year. More good news for the satellite radio provider is their conversion rate for a trial subscription that is included in new vehicles improved in the second quarter to 46.7% as compared to 44.3% for the second quarter of 2009.

Since the merger of Sirius and XM in July of 2008, they now have a record high total number of subscribers of 19.5 million. It appears that things are only looking up for satellite radio.

This proves that satellite radio is not just a passing fancy, but here to stay. Satellite subscribers seem to be passionate about what they are listening to and even in the down economy, they are willing to keep up their subscriptions. This is all more the reason you should not leave satellite radio off your marketing plans. Let RadioActive Media create the perfect action plan for you by calling Jeff Pollak for a free consultation at 800/559-RADIO (7234) or text DR Radio to 511-511.

@radioactivemed

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800-599-RADIO | Text DR Radio to 511-511 | 714-787-0101 International

By the RadioActive Media Team

Come jam with us at the SES show in San Francisco 8/16. We’re looking forward to meeting industry people and combining business with pleasure. Stop by Booth 212 and join us as we determine who is the best Guitar Hero Jammer.

We’re giving away a Carnival Cruise certificate!* Follow us on Twitter and Facebook to see announcements on other future prizes.

You may wonder why a leading direct response radio agency would have a booth at a search engine marketing expo… 

The answer is simple. As cutting edge marketers, we came to the realization, long ago, that no successful medium of marketing operates alone. 

Exposure to radio advertising boosts brand browsing by an average 52%. (Source: RAB)

 Our clients use direct response radio for its mass market appeal to targeted audiences. We drive the traffic to websites, call centers, and mobile phones. The synergy of interconnected media continues to grow. That complexity needs professionals to build, own and maintain the process, so the precious marketing dollar is not misspent.

 Radio is on average 4x more cost-effective at stimulating brand browsing than other media combined. Over half of browsing takes place in 24 hours.

We understand the complementary nature of radio and online. Extensive campaign pre-planning gets answers to all the choices of where to drive traffic, how it will be measured, and how to make the whole process simpler. With that being said, we handle the details, so that on day 2 of the radio campaign we can look at results and begin the analysis process, thus leading to the small tweaks, which improve results.

Consumers use the Internet and radio at the same time. Almost half listen to radio while surfing. (RAB)

Please ask us about the great fun we have working with talk radio hosts like Howard Stern, Michael Savage and others, who drive traffic for our clients.

Here’s what Howard Stern says about us: Howard Stern on RadioActive Media

Ask us about the bonus value we get by building radio promotions that are 3-4x their cost for our clients

Reading our Case Studies will give you an idea how we led the way in marketing iPhone paid apps to the top of the charts!

We love creative ideas and brainstorming. We’ve taken start up companies and turned them into brand-names, that were then bought out by their competitors.

RadioActive Media looks forward to meeting you at booth 212.

@radioactivemed

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800-599-RADIO | Text DR Radio to 511-511 | 714-787-0101 International

By the RadioActive Media Team

RadioActive Media is proud to be a sponsor of the SES (Search Engine Strategies) Expo in San Francisco, August 16th – August 18.  Come by our booth #212 to learn how your online efforts will be intensified by our radio campaigns. For more information go to www.radioactivemedia.net or call (800) 559-RADIO (7234).

Text “SEARCH” to 511-511 to get more information on how radio may enhance your online campaign!

@radioactivemed

The purpose of the program: to find information about DR programs (and the frequency of any alerts)
Message and data rates may apply
Text STOP to cancel alerts
Text HELP for information
A statement of privacy disclosure