Posts Tagged ‘Beezid’

Howard 100 News – Eric the Midget’s Beezid Promotion Deal

Wednesday, August 18th, 2010

800-599-RADIO  Text DR Radio to 511-511  714-787-0101 International

Beezid - Fun with Eric the Midget and Howard Stern

Radio campaigns with RadioActive Media go beyond spot placement.  We create campaigns with our clients interacting with top radio personalities promoting their fun side.  When you are ready to go beyond buying spots, give us a call and let’s discuss  live reads and custom created promotional campaigns.  Give Jeff Pollak at 800-559-RADIO (7234) or text DR RADIO to 511-511.   

@radioactivemed

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The Power of the Live Read – Beezid Case Study

Friday, March 12th, 2010

By the RadioActive Media Team

“Beezid, baby,” starts Howard Stern, as he launches into a glowing presentation of a Beezid commercial live read.

Yesterday Howard Stern did a live read for Beezid during the broadcast of the Mistress Beauty Pageant.  Beezid, an online auction site, provided a 50” TV to give away.

Howard generously gave 2 minutes 13 seconds of live air time to the :60 media purchase with 2-3 plugs in the show that were replayed on a loop all day and into the Best of the Week replays on Friday, Saturday, and Sunday.

The total value of this bonus play is probably $100,000, not to mention the extra unquantifiable value of Howard’s celebrity and a live performance.

Listen to the :60 version here or  at our Facebook Fan Page:  http://j.mp/radiofans.

@radioactivemed